Wednesday, February 23, 2011

Who Is Paying For Your Attention?

I love graphics to make a point. Here is some food for thought. How many of these adertisers have you seen today? From Infographics.



Companies want your attention, and they're willing to pay for it. In the first three quarters of 2010 (January through September), businesses spent more than $94 billion in advertising fees. These are the companies that paid the most for your attention in that time.

SOURCE: Kantar Media

A collaboration between GOOD and Bradley R. Hughes

Wednesday, February 9, 2011

Where Does News Stop and Advertising Begin?

Web Ads Tied To News Photos Pop Up More And More
by Linton Weeks

Follow the link below. How does this form of advertising blur the line between news and consumerism? What implications does it have for content influence? Who is constructing the message?
http://www.npr.org/templates/story/story.php?storyId=130660759